According to oovoo.com, their mostly millennial audience is what sets them apart from their competitors. There are some interesting facts on Oovoo’s website regarding the demographics of their users. Of the over 150 million users:
- 65% of the users are under 25 years of age
- Their terms of service states a minimum age of 13 years old
- 53% of users are female
- 47% of users are male
- users are in 130 different countries
The ease of installing the app and the free cost appeals to younger people. They are also drawn to being able to have video parties with up to twelve of their friends at one time, and send photos, videos, and other media content on one application.